The most popular social networking websites have certainly transformed over the years, and they’ll definitely continue to change as time and technology move forward. These budding social media networks are the main resource for both small and huge business houses that are searching for platforms to promote their brands on the World Wide Web. And figuring out the most effective social media websites for the target audience is extremely noteworthy.
These social media platforms are simple to use and some of them offer paid advertising options for businesses that desire to reach new audiences. For instance, Instagram is the preferred platform for its interactive and innovative picture stories and Facebook has a strong base of teens looking out for services. To make it easier for you, we have detailed 10 of the most popular social media websites in India in 2021 so that you can reach out better.
List of Top 10 Social Media Platforms in India in 2021 :
1. Facebook
Currently, Facebook is the biggest social media website around, with more than two billion individuals using it each month. Created by Mark Zuckerberg, Andrew McCollum, Chris Hudgens, Eduardo Saverin, and Dustin Moskovitz on February 4, 2004.
Facebook is simple to use because almost all the content operates great on it including videos, texts, stories, and live videos. Headquartered in Menlo Park, CA, FB develops technologies to offer people the power to connect with family and friends, grow businesses and search common communities.
Some of the leading industry players on Facebook include Technology, Financial Services, Automotive businesses, Media, Entertainment, Telecom, and many more. In 2014, with the motive to be at the top of instant messaging Facebook acquired WhatsApp successfully. Facebook has always been the to-go place if one desires to easily connect with most of the individuals from one’s former or current life.
2.Instagram
If one desires to spend time browsing through short video clips and images, Instagram is considered to be the best social media network. Instagram is a video and photo-sharing social media platform that allows users to share a wide range of content including live videos, videos, photos, and stories.
If you are a brand, you can create an Instagram business profile, which will empower you with analytics of your profile and uploads along with the feature to schedule Instagram posts with the help of third-party tools.
Owned by Facebook, this social media platform was launched on 6th October 2010 and has more than 400 million active users. Most of the users post pictures related to art, fashion, travel, education, food, and similar topics. The platform is also popular for its unique filters together with photo and video editing features.
3.Twitter
Twitter is popular as a real-time, public microblogging network where news is discussed first. Most users prefer it for its short message limit i.e. 280 characters and the unfiltered feed that displays absolutely everything in the form of tweets. The platform has more than 320 million users with all eminent personalities actively expressing their opinions on vital issues. Twitter is one of the best social networking sites in India in 2021.
Businesses can benefit from Twitter to interact with potential clients, release vital information, answer queries, and at the same time use targeted ads with specific audiences. With headquarters in San Francisco, California, Twitter was created on 21st March 2006.
4.Snapchat
Created by Bobby Murphy, Evan Spiegel, and Reggie Brown, as students of Stanford University, Snapchat is popular as an image messaging app software product. Founded in 2011, the app rapidly developed registering an average of 100 million daily active users
The user can send a short video or photo as a message to a friend, which automatically disappears a few seconds after the viewer has opened it. Snapchat is easy to use and enables the user to share pictures publicly whenever they desire.
5.Pinterest
Pinterest is popularly known as an image bookmarking app/website. Any user is free to upload images to their own private or public boards, comment on other pins, and follow other boards and users for ideas.
This social media platform is superb if you desire inspiration for a DIY project or you require something to spark a creative idea for a project. Created in 2010, it consists of digital boards where numerous businesses can express their content.
6.Tumblr
This social media platform takes a little time to understand but is considered to be the most interesting. Created by David Karp in 2007, Tumblr hosts more than 250 million blogs for numerous readers to read.
Tumblr allows numerous diverse post formats like video posts, chat posts, picture posts, and quote posts so that the user can never be limited to the type of content possible to be shared. Best known for its visual content, Tumblr allows users to customize their blog themes, follow different users to view content and create blog posts in diverse content formats.
7.YouTube
The most popular and largest video-based social media website, YouTube is the best platform to search for videos related to all wide-ranging topics like politics, fashion, educations, DIY, cooking, and much more. Created by three former PayPal employees in 2005, the platform has more than 1 billion website visitors per month. This is one of the Top 10 Social Networking sites in India in 2021.
8.Reddit
Reddit can be considered as a part content submission, part discussion forum site where users can upvote or downvote posts to indicate influence as to what is popular at the current given moment.
The platform is divided into subreddits that cover almost every subject matter one can think of. If a user has a niche hobby, this social media platform is a great place to search for many like-minded individuals. This is also rated as one of the best Social Media platforms in India in 2021.
9.LinkedIn
LinkedIn is most popular among professionals and college students to connect with each other with the motive to expand their professional base. As the website was developed over time, it has become one of the best means to build a CV, search for a job, and network within professional circles. Created in 2003, the social media network is available in 24 diverse languages and has more than 450 million registered users.
Users can easily promote their businesses by developing connections with other expert professionals, posting job ads, publishing informative articles, interacting in group discussions and so much more. This is the best Social networking site for Professionals.
10.Flickr
This is an online video and image hosting platform that was introduced by the then Vancouver-based Ludicorp in 2004, and later in 2005, was acquired by Yahoo!. This social media platform is often used by users who are willing to share and embed photographs.
With headquarters in San Francisco, CA, the platform enables users to explore new ways to organize videos and photos. The users are allowed to upload up to 1,000 GB of pictures for free and organize and edit them the however way they prefer.
Social media platforms are transforming to grow even bigger as individuals adopt them into their everyday lives for numerous purposes. The above-mentioned is a list of all the mobile-friendly social media platforms that you can easily explore.
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