The first employee stock ownership plan (ESOP) buyback program of the fully-stack Agritech start-up DeHaat has been completed. Under the program, which cost Rs 10 crore ($1.2 million), 153 people from the team, including senior vice presidents and field teams, could be directly involved in wealth generation.

Startup DeHaat

As mentioned earlier, DeHaat acts as a one-stop shop for the agri-ecosystem with multiple services for farmers. Through DeHaat, farmers can access important outputs that include seeds, fertilizers, and pesticides. It also helps the farmers get quality inputs, which in turn helps increase production. It offers useful recommendations on crop type, future weather, and recommended practices.

They could make decisions based on the advice they received from experts in the field. Credit for the purchase of inputs or for managing operating expenses is one of the financial facilities provided by DeHaat to meet farmers’ requirements. These lending solutions provide farmers with more resources and improve their financial standing. Through DeHaat, farmers can sell their crops directly to interested buyers, thus eliminating the need for middlemen. Because the middlemen are not involved, farmers sell their produce at a better price.

Financial Gross Revenue

FY23 gross revenues stood at Rs 1,965 crore, and the company recorded a 54.2% growth higher than the FY22 level. On the same note, revenue from operations grew by 40% to Rs 2,700 crore during the same period. By implementing the mentioned changes, the company decreased losses by 50% in FY24. DeHaat is targeting a revenue run rate of INR 500 Cr in FY23 and achieving full-year revenues in FY25.

Recent Developments

DeHaat recently acquired the export division of Freshtrop Fruits for $9 million to consolidate its position in fruits and vegetable exports. The company engaged Bollywood actor Pankaj Tripathi as its brand ambassador and hired former agri-industry professional Dr. K V Subbarao as its first Independent Director. 

Investment and Valuation

According to reports from the startup data intelligence platform The Kredible, DeHaat has received about $230 million in funding and was valued at over $705 million. The startup’s dedication to farmers and innovation makes it one of the unique and significant players in the Indian Agritech market. 

DeHaat’s Growth Strategy

DeHaat’s growth strategy involves several foundations through which the company will spread its influence in the agricultural industry. DeHaat wants to increase its penetration level in the existing markets by targeting more farmers and collecting more data. The company also adopts technology to help expand its distribution so that farmers can easily access those services.

To sum up, DeHaat is constantly expanding both the range of services it provides and the extent of its specialization. This includes diversifying into other agri-inputs, consultancy, and financial services for its clients. The startup has growth strategies that involve expanding into new regions and states in the country. That way, DeHaat can meet its farmers’ needs across various regions relevant to agriculture and support them with the necessary services.

DeHaat leverages technology to deliver overall value to farmers and optimize operations. Technological advancements such as artificial intelligence, which determines ideal crop varieties and weather patterns, and efficient supply chain and logistics enhance its growth. DeHaat works together with other players in the ecosystem, including the manufacturers of agri-inputs, banks and other financial institutions, and logistic vendors and partners. 

Conclusion

The main philosophy of DeHaat is to empower farmers. It concerns their economic literacy, financial education, and welfare. DeHaat also eliminates the pain areas and offers reliable solutions that promote sustainable operations and growth. Overall, partnerships do not cause interruptions when delivering services and imply mutual benefits.

saraseej T

As a passionate and results-driven digital marketer, I specialize in crafting and executing comprehensive digital marketing strategies that drive brand awareness, engage audiences, and deliver measurable results. With a proven track record in creating impactful online campaigns, I thrive on leveraging the latest trends and technologies to elevate brands to new heights.

www.scoopearth.com/