” We all have a story to tell. Stories are what make our lives. The stories we like to
believe in and have grown up hearing ” Says Sneha Sirivara – Founder of Sambar Stories.
Every venture has a story, a story of solving a problem or making lives better.
As a child, I always dreamt of starting a business venture. Little did I know, that
the dream would be a reality until the idea of Sambar Stories was acted upon.
The idea struck me when my relatives living away from home, were finding it
difficult to find good quality, regularly used masala powders.
This eventually led to the idea of delivering traditional Sambar & other spice
powders to people all over India by starting on an online store.
Delivering these products to homes greatly helps senior citizens and youngsters
alike, who find it difficult to regularly roast, grind and prepare masala powders.
Sambar Stories also helps anyone and everyone prepare an easy and healthy meal
wherever they are with whatever little they have so that they don’t miss home or
mother’s cooking.
Journey So Far
Sambar Stories was initially started as Kai Ruchi in March 2013, a year after
completing my graduation in engineering. I started it out of my home as a one-woman
army with family support. When I initially started the venture, I had no knowledge of food business or
running any business. In the year 2018, Kai Ruchi was re-branded as Sambar
Stories.In the early days, I faced a lot of challenges in all aspects of the business. However,
with practice, patience and perseverance, I have been learning and continuing to
improve personally and professionally.
” Over the last 5 years, Sambar Stories’s products have been directly delivered to
people’s homes in all metros, tier 2 and tier 3 cities of India and a couple of states in the USA, ” Says The Founder Sneha Sirivara
About funding, plans for growth
The future plan is to increase the range of products of Sambar Stories by
introducing south Indian ready to eat snacks and making all products available in retail stores across India. The vision is to deliver our products to people across the globe and to also
empower as many women as possible by providing employment opportunities in Sambar Stories.
Sambar Stories was among the top 50 Most Fundable Startups in the India Fund
Fest 2018 among more than 10,100 start-ups across India. However, till date, it
has only been self-funded and funded by family.
A quote from the founder on the journey, or dealing with the challenge, or any inspiring moment.
Focusing on the present with a vision for the future helps in coping with the
challenges of entrepreneurship. Every day is a new challenge.
However, the highs of receiving positive feedback and knowing your work are
offering value to people’s lives keeps one going through the lows.
‘It is the journey that matters’ – The journey of building a venture is greater than
the joy of achieving a final goal- The challenges and innovations involved in the
day to day work is highly enriching and fulfilling.
Founder – Sneha Sirivara
Website: www.sambarstories.com
Email: support@sambarstories.com
Contact No: +91 9036861750
Facebook Page link: www.facebook.com/sambarstories
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