Now Purchase is a SaaS-based procurement platform for metal infrastructure. The startup has raised 6 million USD during its equity and debt funding round from Info Edge Ventures. The funding round saw participation from several investors including Orios Ventures partners, VC Grid, 100 unicorns, and angel investors such as Ankur Warikoo, Real Ispat Group, and Kedar Lele. Entrackr reported. UC Inclusive and Capsave Finance also participated in this funding round.
The company plans to use these fresh proceeds to scale its operations, launch new solutions for the metal manufacturing sector, expand its services, and develop its market presence. The software startup provides multiple products including electrical, power tools, and industrial bearings. Now Purchase procures raw materials through its metal cloud platform and recycling services to benefit metal manufacturers.
The company intends to use some of the new funds for a network of scrap processing centers and to launch private labels. The SaaS firm aims to help the metal manufacturing industry using artificial intelligence and metacloud as foundational operating systems. The startup has raised around 2.69 million USD across multiple funding rounds since its inception, including $2.4 million raised during its seed funding round from Orios Venture Partners.
The company uses advanced technologies to provide users with a WhatsApp bot to provide detailed prices and stock in real-time. The Now purchase team also offers on-ground services and quality assurance. The SaaS platform optimizes the metal manufacturing process.
This investment will enable the startup to improve its platform capability and introduce new solutions. The cutting-edge technology enhances the personalized feed and elevates the unique strengths of the manufacturing process. The Metacloud platform acts as an operating system to improve efficiency and transparency in metal production and melting process.
The startup claims to have served over 250 factories across the metal supply chain including major corporations such as Brakes India, and Titagarh Rail Systems. Before, this round the company was valued at $10 million. The startup will use some of this investment to enhance its resources, advance its technologies, innovate its services, and improve its platform to offer the best procurement solutions.
This funding will enable the startup to provide software solutions globally. The development came just after the metal procurement ecosystem saw increased investor interest. The company faces competition from companies like OfBusiness and MetalBook.
Conclusion :
The SaaS startup Now Purchase secured 6 million USD in its ongoing equity and debt funding round from Info Edge Ventures with the participation of VC Grid, 100 unicorns, and other angel investors. The startup intends to use fresh capital to scale its operations, expand its offerings, development of private labels, launch new services, and develop a market presence.
The company procures raw materials through scrap recycling services. The Metacloud SaaS platform acts as a foundational operating system for metal manufacturing. The platform allows metal manufacturers to enhance the transparency and efficiency of metal melting and production processes. The startup competes with other platforms in the same market segment including OfBusiness.
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