Jaipur, 1st October, 2026: Hyyzo, one of India’s fastest-growing cashback earning platforms, has crossed the milestone of one million registered users. The growth comes just ahead of the annual festive sale season, driven by rising demand for value-focused shopping across both metropolitan areas and non-metro markets.

According to platform data, user adoption is concentrated across key regions, with strong traction across eight core states. Hyyzo’s geographical footprint currently spans Maharashtra and Uttar Pradesh, each accounting for 20% of its user base, followed by Karnataka and Gujarat at 10% and 20%, respectively. Hyyzo also sees significant engagement from West Bengal (10%), Rajasthan (10%), Telangana (5%), and Bihar (5%), while other regions collectively account for the remaining 20%.

In terms of audience demographics, Hyyzo’s user base is predominantly male, with men accounting for approximately 72–75% of users, driven largely by their interest in technology and gadgets. Women account for approximately 20–30% of Hyyzo’s audience, with strong engagement in categories such as fashion, beauty, and personal care.

High-ticket purchases and utility items continue to dominate user baskets. Platform activity is primarily driven by shopping categories such as mobiles and laptops, consumer electronics, lifestyle and fashion, beauty and personal care, fragrances, toys, and groceries. With major e-commerce events such as Flipkart’s Big Billion Days approaching, Hyyzo expects to onboard approximately 2,00,000 new users during the festive period. Increased promotional discounts combined with platform cashbacks are anticipated to spur significant traffic spikes across these core consumer tech, home essential, and fashion categories.

Commenting on the milestone, Ashutosh Goyal, CEO at Hyyzo, stated, “Reaching one million users is a significant step for us, but the clearer story lies in where that adoption is coming from. Shoppers across states like Maharashtra, Uttar Pradesh, Karnataka, and beyond are actively looking for structured ways to maximize savings on everyday purchases as well as high-value electronics. As we head into the Big Billion Days and the wider festive window, our focus remains on ensuring smooth tracking, dependable cashback payouts, and deeper integrations that make online shopping more rewarding for our expanding community.”

To support this growth, the platform is preparing its backend infrastructure and scaling customer support ahead of the festive sale surge. These operational upgrades are designed to handle higher transaction volumes and ensure seamless cashback tracking for incoming shoppers.

About Hyyzo

Hyyzo is an Indian cashback platform that connects consumers with leading e-commerce marketplaces and direct-to-consumer brands. By offering real cash rewards on top of merchant discounts, Hyyzo helps online shoppers save across categories ranging from electronics and personal care to fashion and daily essentials.