Introduction:
Users can add money to their mobile wallets, acquire gaming credits, and subscribe to digital content on Codashop, a prominent global digital entertainment platform. With operations in more than 30 countries around Asia, Latin America, Africa, and the Middle East, the company was launched in 2011 in Singapore and has since developed into a significant participant in the digital entertainment sector.
Company Highlights:
| Company Name | Codashop |
| Headquarter | Singapore |
| Industry | Credits for game |
| Founded | 2011 |
| Founder | Neil Davidson and Paul Leishman |
| Website | https://www.codashop.com/en-in/ |
Codashop About:
The main goal of Codashop is to give customers a simple and secure way to buy digital goods and services. The business accepts payments using a variety of methods, including bank transfers, credit cards, and debit cards. It prioritises protecting user data and takes a variety of security precautions in order to do so.
Industry:
Codashop is a player in the online entertainment market. The market for these services is expanding quickly as mobile gaming, video streaming, and other kinds of digital entertainment gain in popularity. By 2025, it is anticipated that the digital entertainment market would have grown significantly to $323.5 billion.
Founder & Team:
Coda was established in 2011 by two former GSM Association managers, Paul Leishman and Neil Davidson, who were experts in mobile money. Coda is based in Singapore. It introduced Codashop in November 2014 and initially provided Steam Wallet Codes.
Codashop Founders (Image Source: techinasia.com)
Startup Story:
In order to make buying digital goods and services for consumers in developing nations simpler, it was established in 2011. The business took off in Southeast Asia swiftly and has since grown to dominate the worldwide digital entertainment sector.
The success of Codashop is an example of a business that was able to address a pressing issue in the marketplace. By concentrating on emerging regions, the company has been able to access a sizable and expanding market for digital goods and services. As the demand for digital entertainment rises over the future years, It is in a good position to expand.
Mission & Vision:
By empowering users to play with greater creativity and self-expression regardless of who they are or where they are, it aims to advance mobile gaming and online entertainment.
Name & Logo:
Codashop (Image Source: codashop.com)
Business Model:
On the Codashop website, you may purchase game credits and vouchers. Users can purchase credits on the site for a variety of games. It assists consumers in managing their transactions through a single platform and preventing the use of their credit/debit card across numerous gaming sites. Selling in-game currency with a markup is how Coda Shop makes money. With the help of this markup, they can benefit from the sale of the virtual money.
Every month, millions of gamers depend on Codashop for a smooth shopping experience when purchasing in-game currency and stuff. Through our direct partnerships with your favourite publishers, purchases are quickly applied to your gaming account.
Revenue Model:
Singapore’s Coda Payments announces a $12.7 million profit on $110 million in revenue for FY22. Coda Payments, the source. In FY22, Coda Payments, domiciled in Singapore, which runs the in-game store Codashop and the payment system Codapay, recorded profits of $12.7 million and revenues of $310.1 million, according to a regulatory filing.
Products & Services:
Online game top-ups, in-game stuff, and game cards are just a few of the many online games and services it provides.
- User top-ups for mobile wallets: Users can add prepaid credits for a range of mobile providers to their mobile wallets.
- For well-known titles like PUBG Mobile, Free Fire, and Mobile Legends, players can purchase game credits.
- For well-known services like Netflix, Spotify, and YouTube Premium, users can purchase digital subscriptions.
- Gift certificates: Customers can purchase gift certificates for a number of well-known companies, including Google Play, Amazon, and iTunes.
- Certificates: Customers can purchase vouchers for many different services, including taxi trips, food delivery, and hotel stays.
- Users can pay their power, water, and gas bills. Utilities are also available.
- Donations: Users have access to a number of charities to which they can donate.
Codashop’s platform is always being upgraded with fresh products and services. Giving clients an easy and secure way to purchase digital goods and services is the company’s main goal.
Funding & Investors:
In total, 5 investment rounds including 2 investors raised about $9.12M for Codashop and its rivals. The total competition set consists of 2 acquired businesses.
Employees:
There is no details of it.
Challenges Faced:
There is no details of it.
Acquisitions:
The cross-border monetization provider receives a $690 million investment from Smash Capital, Insight Partners, and GIC as the brand expands into other nations.
Growth:
Millions of gamers and digital shoppers in over 65 markets around the world rely on Codashop, a global marketplace for in-game currency and content.
Partners:
There is no details of it.
Competitors:
Soomia, Gondola, and Activision Blizzard Media are the main rivals.
Awards & Achievements:
There is no details of it.
Future Plan:
It is growing continuously.
FAQs :
What does Codashop do?
Users can purchase credits on the site for a variety of games. It assists consumers in managing their transactions through a single platform and preventing the use of their credit/debit card across numerous gaming sites.
When was Codashop founded?
It was established in 2011.
Who is the founder of Codashop Corporation?
It was started by Neil Davidson and Paul Leishman.
Who is the CEO of Codashop Corporation?
The CEO is Neil Davidson.
Who are the main competitors of Codashop?
Soomia, Gondola, and Activision Blizzard Media are the main rivals.
How long does Codashop take to deliver?
It only takes a few seconds to complete a purchase on Codashop. When you top-up on Codashop, your purchase is delivered directly to your game account as soon as your payment is complete.
Does Codashop charge tax?
Under the local tax regulation, Coda or the Designated Coda Partners are obligated to withhold up to 5% tax on payments made to you, in connection with the Publisher Content made available on Codashop.
When was Codashop created?
Founded in 2011, Coda brings over a decade of experience managing the complexities of monetization and content discovery in gaming and beyond.
What is the turnover of Codashop?
Singapore-based Coda Payments, which operates in-game content Codashop and payment platform Codapay, reported a profit of $12.7 million and revenues of $310.1 million in FY22, according to a regulatory filing.
Who is the competitor of Codashop?
The closest competitor to codashop.com are unipin.com, seagm.com and itemku.com. To understand more about codashop.com and its competitors, sign up for a free account to explore Semrush’s Traffic Analytics and Market Explorer tools.
Conclusion:
Millions of gamers and digital shoppers in over 65 markets around the world rely on Codashop, a global marketplace for in-game currency and content. The platform of choice for enhancing life’s digital experiences is Codashop, whether it’s VALORANT or GTA, Tinder or Spotify. The goal of the company is to give customers a risk-free and secure method of payment.
To protect user data, the company employs a range of security procedures. It is dedicated to giving customers top-notch support. Customer service representatives from the business are on hand around-the-clock to respond to inquiries and handle problems.
My name is Sai Sandhya, and I work as a senior SEO strategist for the content writing team. I enjoy creating case studies, articles on startups, and listicles.
Disclaimer -We have collected this information from our direct sources, various trustworthy sources on the internet and the facts have been checked manually and verified by our in-house team.