ApnaKlub is an e-commerce platform offering distribution and procurement services for local wholesale businesses. The platform allows users to set up retail and wholesale businesses by providing FMCG products and delivery services. The company announced a 92.9 percent increase in its operational revenue to Rs 536.8 crore in FY24. The startup connects retailers and Kirana stores. The sale of personal care products and processed food is the company’s primary source of revenue. The startup uses advanced technologies to provide a seamless and secure user experience.
The B2B E-commerce platform reported Rs 95.34 crore income from beverages while the home care bought Rs 82 crore in the total revenue. The operating revenue for this financial year crossed Rs 537 crore through its sales of personal care products worth Rs 250 crore. The firm also made Rs 5 crore from interest on long-term investments taking the overall revenue to Rs 541 crore in FY24. The company has raised around $29.3 million across multiple funding rounds since its inception. This includes $4.27 million secured during its series A funding round from Alteria Capital with the participation of Flourish.
ApnaKlub offers an online application and website for the best user experience. This B2B wholesale platform enables retailers to connect with customers. The transportation expenses increased by 41.56 percent and stood at Rs 11.41 crore in this financial year. However, the cost of materials accounted for 86 percent of the total expenses and grew by 84.83 percent to Rs 508.05 crore in FY24. The total expenditure saw a 77.4 percent increase and crossed Rs 589.8 crore in the same duration.
The employee benefits also saw an increase of 33.84 percent to Rs 31.60 crore in this fiscal year. The Bengaluru-based firm aims to improve its business model while offering innovative solutions to strengthen its position in the B2B wholesale sector. The company plans to manage its losses by reducing operating expenses and employee benefits.
The startup receives investment from Blume Ventures, Tiger Global, Surge Ventures, and Whiteboard Capital. Tiger Global Management is the firm’s largest institutional investor. The EBITDA margin of the startup stood at -8.25 percent while the ROCE was around -79.36 percent in FY24. ApnaKlub faces competition from other platforms in the same market segment such as ShopKirana, Solv, and HyperPure.
Conclusion :
The B2B e-commerce startup ApnaKlub posted that its operation revenue grew by 92.9 percent and stood at Rs 536.8 crore in FY24. This company offers a procurement and distribution platform for wholesale retailers. The sales of personal care products are the company’s major source of income. The loss slipped by 13.8 percent compared to the last year and crossed Rs 47.93 crore in this financial year.
The total expenditure of the firm increased by 77.4 percent and crossed Rs 589.8 crore in the same duration. The company plans to control its losses through cost-cutting measures. The company has secured over 29.3 million USD across multiple funding rounds since its inception. The B2B wholesale platform competes with other e-commerce platforms like ShopKirana.
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