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Writing has been an important part of our study life and work life, in our schools, colleges, and universities we have to do assignments and research papers that must be unique and not copied from anywhere.

Talking about work-life, businesses depend on content to introduce their business or product to the world, content marketing has become an important marketing strategy for this fast-paced world.

Students got so many shortcuts to do their academic work if they are given a topic to do a written assignment they simply search for that topic on Google and copy-paste it if they are instructed content uniqueness they go for paraphrasing.

Let’s discuss paraphrasing in depth!

What is paraphrasing?

In simple words, paraphrasing is writing or expressing other ideas, thoughts, or words in your interpretation by acknowledging the source where you get them.

Your understanding skills must be great to write paraphrasing content if you are unable to create readability through your content, you will eventually fail.

What things you should consider while writing paraphrasing content?

You can not write paraphrasing content without understanding the tactics to make it amazing and worth reading, some of them are:

  • Read the original content again and again until you built a clear understanding in your mind.
  • Don’t start right after reading the original content, it is suggested to note down important and key concepts of that content.
  • Now write your content but do not look at the original one while writing.
  • Once you are done writing your content, your next step is to do some major amendments so that your paraphrased content should not look similar to the original one.
  • Edit it by including a good and unique heading, add bullet points, look at the format if it has to be changed, go for it.
  • After following all the previous steps, do not submit or upload your paraphrased content without including citation, it is mandatory to acknowledge the source.

In the section given below, we are going to discuss some of the best paraphrasing tools and how they help us to improve our writing.

What is the paraphrasing tool used for?

Rewriting original content on your own is a hectic and time-consuming task, you can easily get furious if you have to rewrite a bunch of content, here comes a paraphrasing tool to rescue you.

Paraphrasing tools generate unique and concise content, users need to input the original content taken from a search engine, and within a few seconds, the tool will generate the paraphrased content.

Here we are going to discuss the 5 best paraphrasing tools.

5 paraphrasing tools to use in 2021

1.Editpad.org

This paraphrasing tool is one of the most widely used tools to rewrite, rephrase, or spin the text, it works in a very effective way without costing you a penny.

It doesn’t change the context of the source text while paraphrasing it, and it claims to generate plagiarism-free content so that if you are writing to upload your content on Google it will not avoid SEO rules.

Google will never rank content copied from other sites because it is against SEO policies and to avoid that tension this paraphrasing tool generates plagiarism-free content and work on its readability too.

How to use it?

There is no fuss in using this tool, you just have to visit the link you will see a white text box with the ‘Enter text here to paraphrase’ caption.

You have to first copy the text that you want to paraphrase and paste it on the text box you can also upload a file from your documents, after that, you will see a blue button with the ‘Paraphrase it’ caption, hit that button.

Within a few seconds, you will see the paraphrased content in the white box opposite to the input text box, you can read the text and copy or download it for further use.

2.Textreverse.com

This paraphrasing tool could be your next tool to reverse or rewrite content, it claims to reverse the text by changing the sentence structure buy without changing the sentence meaning.

You can use this tool free of cost, there is no hidden fee to use this tool, you will get fully paraphrased and plagiarism-free content via this tool.

The content generated from this tool is reliable in the sense it will not affect SEO policies, and there is no word limit imposed on this tool, Google crawlers will not ignore your content generated from this tool.

How to use it?

The process of using this tool is simple, it is quite user-friendly even the 5th-grade student can use this tool, all you have to do is visit the link of this tool.

There you will see a wide text box with the caption ‘Type or paste your content here to paraphrase it’, you have to copy and paste the text or you can type the text, after that hit the ‘paraphrase’ button, wait for a few seconds, your result will be displayed, copy or download the content for use.

3.Paraphraz.it

This paraphrasing tool is also a good option, as it claims to be multilingual it primarily rewrites source text by using a rewording strategy.

It generates paraphrased content by using synonyms of words, its focus on 100% plagiarism-free content that you can use for your academic and work activities.

Taking about its cost, you don’t have to pay any subscription fee you can use this online tool free and as result, you will have quality content.

How to use it?

You can easily use this tool, go to the home page select language from the option at the top right corner it supports multiple languages to ease users.

You will see a white box with an ‘Enter or paste your text here’ caption you have to paste or type the content in that box, you will see a blue button on top of that box with ‘Paraphraz.it’ caption hit that button, it will take a few minutes to generate your result.

4.Rephrase.info

If you wanna write an article that inspires or blogs that ranks on a search engine but you don’t have enough time to write on your own, what will you do then? You can use this paraphrasing tool.

This tool will allow you to create your unique blogs free of plagiarism within a few minutes, there is no word limit restricted with the use of this tool.

It will generate content that will engage your audience, and it is a good option for you if you want to boost your writing career.

How to use it?

Similar to others, this tool is very friendly to use when you are on the web page of this tool you will see a white text area with a ‘click here to write’ caption, you will have to paste your original text on that white box or you can simply upload a file from your system.

For user ease and accessibility, this tool supports multiple languages you can select one from the dropdown menu.

After that, you will see a blue button with a ‘Paraphrase Now’ caption hit that button to generate your unique paraphrased content, wait for a few minutes and you will see your results in the box next to the input box.

5.Seotoolscentre.com

Last but not the least, you can use their article rewriter tool to create paraphrased text for your assignments, projects, blogs, and even for content marketing.

This rewriter claims to generate text that is up to SEO policies with good readability, and you can use this tool without paying a penny.

Professional writers can also use this tool without any doubt, or confusion, and similar to other paraphrasing tools it also supports multi-languages you can select one according to your requirement.

The most important thing about their article rewriter tool is that it generates text as if it is written by a human, isn’t it amazing?

How to use it?

If you have used paraphrased tools at some point in your lives there will be no problem in using this tool, but if you are using this tool for the first time you don’t have to worry as it is the simplest tool to use.

When you reach its online web page you will see a white text box, now you have to copy the source text which you want to paraphrase, paste that text to that white box by pressing Ctrl + V, or you can do it manually.

Hit the blue button with the ‘Rewrite Article Now’ caption, wait for a few minutes it might take some time to compose the result, once it is done you will see your required result, use it anywhere you like.

Final Words

In a nutshell, paraphrased content is now widely used by students, professional writers, bloggers, and business people to promote their products through content marketing.

There are multiple reasons why you switch to paraphrasing content instead of writing your own, in this article we have mentioned the 5 best paraphrasing tools that will help you generate plagiarism-free content, you don’t have to pay a penny for this work.

So what are you waiting for? Try these tools to reduce your academic and work pressure, hope you will find this article helpful!

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How Brands can leverage Digital Marketing to Revv Up Sales https://www.scoopearth.com/how-brands-can-leverage-digital-marketing-to-revv-up-sales/ Tue, 19 Oct 2021 07:20:07 +0000 https://www.scoopearth.com/?p=18812 From corporate boardrooms to staff meetings, the message is clear—the company needs to sell more.

Sales keep you profitable and allow the business to stay afloat. Without more business coming in, trouble starts.

Traditional marketing methods have worked in the past, but we live in a time when they can’t be relied on solely to generate income.

B2B buyers have changed their buying behavior. 

They no longer depend on the seller’s word, rather, conduct online research to identify the best solution for their problems.

B2B sellers who aren’t incorporating digital marketing strategies into their selling strategy are missing opportunities to grow their business.

We’ll be looking at practical ways to leverage digital marketing strategies to revv up sales.

Cold Calling

The cold calling technique is no longer about dialing random numbers from a list and pushing your products/services on their faces.

When you have no information about the brand you’re calling, you come across as an uninformed telemarketer who just wants to make a deal.

The technique we’re talking about has prerequisites. 

It revolves around narrowing down your prospect’s list to businesses that can profit from dealing with you. You identify their motivations, values, pain points, and how effectively your solutions can fix them. 

This approach showcases you as an informed partner who understands the prospect’s industry and can provide measurable value. 

Other tips on maximizing this strategy include:

  • You have 10-15 seconds to catch your listener’s attention. Make them count by preparing a compelling opening statement that highlights a crucial pain point and your ability to solve it.
  • Have a checklist that captures all the information you need to convey to the prospect. Avoid overwhelming the prospect with too much information. Supply enough to get them interested in scheduling a meeting where further details can be discussed.
  • Make the conversation a dialogue. Jot down relevant questions about the prospect’s business that they can answer and participate in the conversation.
  • Make cold calls on Tuesdays through to Thursdays. Avoid Fridays and Mondays, since people are planning for the weekend or recovering from it.

Search Engine Marketing

With 90 percent of B2B buyers researching solutions they wish to purchase online, it’s the customer that finds you and not the other way.

If you’re not pursuing search engine marketing (SEM), you’re leaving business in the hands of your competitors.

Here’s how to create an effective SEM strategy:

  • Define your audience. Come up with the market segments you want to serve, the products/services they would be interested in, and their geographical location.
  • Select keyword phrases customers use to describe the solutions you provide. Add these phrases to your website copy, headlines, meta descriptions, and alt tags (for images).
  • Use pay-per-click ads to reach targeted and motivated audiences. The ads only display in front of people who are actively searching for your solutions.
  • Measure the success of your SEM efforts to identify actionable insights for future marketing activities.

Social Selling on LinkedIn

Research shows that up to 78 percent of businesses that engage in social selling outsell their peers. This strategy works.

Social selling allows B2Bs to use social platforms like LinkedIn to connect with prospects and nurture leads to conversion. 

But we’re not talking about loading cold emails into your LinkedIn account and blasting them out to all your contacts. That’s spamming them and won’t yield much.

Smart social selling warms up sophisticated B2B buyers who are choosy over who they want to do business with.  You cultivate long-term relationships with these prospects and relay credibility.

Let’s look at ways to leverage social selling:

  • Optimize your LinkedIn profile to attract visitors. People make snap-second decisions about dealing with you based on your profile. Does your profile speak to your target audiences? What experiences and facts can encourage them to want to know more about you?
  • It takes time and multiple meaningful interactions for brands to notice you. Identify the leads you want to target, check out their profiles to see what they are talking about and with whom. Create content that targets their interests.
  • Join LinkedIn groups where your target audiences are active. Be on the lookout for the challenges and problems they talk about that you can solve.
  • Publish interesting but relevant content surrounding your target industries. Congratulate your connections on milestones achieved and add useful comments to conversations.

Video Marketing

Video is fast becoming the go-to content of choice for B2B buyers. Up to 69 percent of them prefer watching a short video when learning about products/services.

With its high engagement rate, video is ideal for increasing website traffic, generating leads, and improving conversion—translating to better sales numbers.

How do you use video in your digital strategy?

  • Create product demos that show your products in action. It helps viewers understand how the product works and acts as proof that it delivers what it says it will deliver.
  • Come up with tutorial videos that educate your audiences on how to use your products or services. 
  • Share your brand’s story. Marketing is about storytelling and who better to speak about your company’s inception, journey, milestones, values, and mission? Brand stories that elicit emotional connections are effective in building trust and confidence.
  • Post happy customer review videos on your site and social platforms. Customer success stories showcase real brands with real problems enjoying the solutions your company offers. It’s great for building credibility.
  • Create videos to promote new products/services and share them across social platforms to maximize awareness and boost sales.

Referral Marketing

Referral marketing is a key contributor to driving sales. You have past and present customers spreading the word about your products and services.

Both sellers and buyers have tons to gain from this strategy.

As a seller, it serves you as a tested and tried solution provider with the ability and capacity to handle clients effectively.

Buyers don’t have to spend much vetting potential suppliers. A recommendation from a brand they respect carries weight and they are likely to consider that seller.

Here are a couple of processes to help revv up sales through referral marketing:

  • Create strong products/services. People will refer others if the solutions are worth recommending. Think about the quality of your solutions, how you deliver, and how you deal with clients from the time of inquiry to the actual sales.
  • Build relationships with existing customers. Invest in customer relationships by picking up the phone and checking in with no agenda or organizing social gatherings/sporting activities for networking. It will help shift you from an ordinary supplier to a trusted partner. 
  • Ask for referrals. While some customers will naturally refer you, you can secure more business by asking for referrals. Drop your customers a text message or have them complete a small form with details of businesses that may benefit from your services. 
  • Return the favor. Are there people in your network that you can introduce to your customers? They will appreciate the effort.
  • Follow-up referrals sent your way and be sure to deliver as expected. Don’t embarrass your customers by offering below-par service. 

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A Practical Guide to Online Wholesale Management https://www.scoopearth.com/a-practical-guide-to-online-wholesale-management/ Sat, 18 Sep 2021 07:51:37 +0000 https://www.scoopearth.com/?p=17889 Those days are gone when wholesale management was considered as complex and difficult. Now almost every successful wholesale business is using online tools to manage their business. That is because online wholesale management comes with several benefits for the wholesalers.

Online wholesale management can be defined as a systematic approach to operating a wholesale business through cloud-based software. It is also known as wholesale e-commerce. The purpose of online wholesale management is to simplify the following:

  • Inventory management
  • Order fulfillment
  • Supply-chain optimization

Here we shall discuss how the online wholesale market is managed and what wholesalers need from online wholesale management. You will find everything you need to know about online wholesale management, which will help your business upgrade.

So, shall we start?

How Wholesalers Can Benefit from Online Wholesale Management?

To understand why online wholesale management is essential for every wholesaler, we need to understand what wholesale e-commerce provides. Check the following points to know what wholesalers need from online wholesale management and how they can benefit from this business tool:

Automation 

In meeting your customers’ needs throughout the journey, you need to provide them with a flawless system. Automating your business tasks is just the way to do that. 

Online wholesale management can make your business dealings automatic. So you can run your wholesale business seamlessly by eliminating the risk of human error. With the help of online wholesale management, you can automate the following tasks:

  • Track your orders and shipments
  • Label your products when they arrive at your warehouse
  • Keep your inventory organized
  • Keep a record of purchases and sales
  • Blacklist the untrustworthy customers
  • Get notification when you are out-of-stock

Efficiency

Undoubtedly, technology has made things easier for both the wholesalers and the customers. one of the best advantages of using online wholesale management is that it has made communication easier and quicker for both parties.

It is much easier to place your order through an best online wholesale marketplace than visiting place to place. Customers can carefully select and review their products before placing an order. Besides, operating online has also made the transactional process simplified. 

Before, the sales team had to take care of order placements from the customers. Now that most of the ordering processes are automatic, your sales team can focus their energy on other business tasks. Online wholesale management has indeed provided efficiency for both wholesalers and the customers.

Growth 

How online wholesale management can help your business grow?

Well, the answer is simple.

Online wholesale management helps your business to grow and expand because:

  1. You get more done in less time
  2. You utilize fewer resources to do it all.

By automating most of your business tasks, you will save time. It will enable you to focus your energy on business growth and expansion. You can even get help from your target audience’s demographics, which will help you decide if you want to branch out your business into new territories.

Marketing 

Online wholesale management will enable you to develop and implement inbound marketing strategies. It will also make it easier for you to define your target audience. You can have multiple marketing approaches by bringing your business online, such as:

  • You can create a blog post to address your customers’ issues and provide guidance about your products.
  • You can provide the consideration-stage prospect for your customers to explain how your products can help your customers.
  • You can highlight the best reviews given by your customers.

Customer Experience

Online wholesale management will allow you to know about your customers’ needs and preferences. Besides that, you can also deliver sales quota to your customers through their preferred online platform. 

You can provide individual options for delivery and other transactional processes. With the help of online wholesale management, you can provide your customers with an excellent customer experience. 

How? 

Check the following points:

  • By allowing your customers’ payments in multiple currencies.
  • By personalizing prices-based deals.
  • By setting price breaks for bulk orders.

Final Thoughts

Remember those days when pens and sheets were used to keep track of your orders and deliveries?

Neither do we.

This digital age demands an upgrade in wholesale business operations. Online wholesale management can automatically make your daily business tasks for you. with the help of online wholesale management; you can provide an impeccable buying process to your customers. 

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